When Targeted Marketing Pushes the Boundaries : Nike's "Breaking2" Campaign
Is This the Shoe That Will Break 2 Hours in the Marathon? | Runner's World
Nike on how setting an 'audacious goal' helped the brand work differently
Breaking2. Nike UK
National Geographic on X: "We're excited to share that National Geographic Partners has won its first ever Gold Cannes Lion for "Breaking2," a branded content documentary created in partnership with Nike. Take
Breaking2. Nike UK
An Exclusive, Behind-the-Scenes Look at How Nike Is Trying to Break the 2-Hour Marathon Barrier | Runner's World
![Nikeのマラソン2時間切りへの挑戦「Breaking2」 - Sportie [スポーティ]](https://sportie.com/wp-content/uploads/2017/04/Breaking2_Group_Lelisa_Zersenay_Eliud_original.jpg "Nikeのマラソン2時間切りへの挑戦「Breaking2」 - Sportie [スポーティ]")
Nikeのマラソン2時間切りへの挑戦「Breaking2」 - Sportie [スポーティ]
How Nike attempted Breaking2
Breaking2. Nike UK
Breaking2 — Activation Ideas
Breaking2: Nike tried to beat the 2-hour marathon record | BURO.
We Now Have the Lab Data on Nike's Breaking2 Runners
Why Nike's #Breaking2 Marathon Attempt Wasn't About Selling a Sneaker | GQ
The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
The personal messages the Breaking2 runners wrote on their shoes - Canadian Running Magazine
Nike's Breaking2 marathon attempt sets a new fastest marathon but missed two hours by 25 seconds | WIRED UK
Breaking2: high-tech shoe for Nike's bid to break the two-hour marathon | Running | The Guardian
Nike Breaking2 2-Hour Marathon Livestream | Hypebeast
Athletes wear custom-engineered Nike trainers in attempt to break two-hour marathon barrier
3 Business Lessons from NIKE Breaking2: 2) Marketing & Communication
Watch Breaking2 Season 1 | Prime Video
STREAM: Nike's Breaking2 sub-two-hour marathon attempt - Canadian Running Magazine
Nike's Quest to Beat the Two-Hour Marathon Comes Up Oh So Short | WIRED
